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Intercultural communication and global business success programs like no other

Persuasive Presentations           L2

Intercultural Workshop

Present clearly and persuasively to drive global audiences’ agreement and actions

Non-Japanese expect clear purpose, action, with friendly interactive style. Japanese presentations are almost opposite style: detailed documentation and formal one-way information sharing. Join and learn clear planning, simple visuals and confident, friendly persuasive presentation style.

Today’s seminar was a great opportunity. I learned how to present myself, contact to clients and become successful in global business. You made shy and humble Japanese participants active and energetic.

Sales representative, Web Applications Company

It was a great ‘scales falling from my eyes’ (mekara uroko) experience for me yesterday. It is very instructive and nice to lead people like us Japanese get out of being shy. The biggest barrier for Japanese to use English is “mind-set” about self-confidence.

Coordinator, IC Manufacturer

I could give a more clear, confident presentation and it was very interesting. Especially, the difference between Japanese business style and foreign countries business style.

Sales Engineer, Trading Company

The Purpose of this workshop:

■ Talk clearly, persuasively and positively in presentations, meetings, events and ‘selling’ situations with global counterparts. Succeed when you’re proposing an idea or a product, asking for support or collaboration.

Who is it for?

■ Japanese and non-Japanese business people who need to persuade global stakeholders such as managers, innovators, engineers, marketers, IT and finance specialists, and especially customer-facing employees such as sales people.

How will participants benefit?

■ Plan your purpose more clearly, and make simple, highly structured presentations focused on persuasive benefits to make your audience take action, so collaboration and revenue increase.

■ Understand your audience, and how to logically and emotionally persuade them, using appropriate physical skills, visuals and content. Communicate better with your audience in Q&A, regardless of English ability.

■ Learn a flexible mix of intercultural communication skills to improve your presentation results both in Japan and overseas.

Workshop Methodology

■ Pre-assignment: Prepare a persuasive English business presentation, or use an existing one. Optionally practice and share by email in advance.

■ Explain needs, then practice skills to help own future job, in small groups. Evaluate each other’s presentations using improvement checklists,  and video.

■ See why Japanese and global presentations are culturally different, and learn a new J-Global style that blends the best of both styles:  providing key information and relationship building for Japanese audiences, whilst being visual, logical interactive and persuasive for global audiences.

■ Learn how to use your posture, gestures, voice, eye contact, movement and smile to show confidence and make your presentation more interesting and motivating.

■ Keep building and improving the same job-critical presentation throughout the day, and use mind-mapping to create and present on multiple topics.

Program highlights

■ Learn intercultural skills and apply them to your own work situations so you improve your business performance.

■ Do presentations before, during and after learning key skills, and video them on your smart phone, whilst receiving feedback forms from other partcipants and instructor, so you can get objectivity about your communication style, and track your improvement.

■ Coach and motivate each other, practicing key presentation skills in small groups, so there is lots of output and active learning.

■ Learn to quickly create clear, memorable presentations that match audience needs and persuade them to take action.

Facilitation Agenda

Time Item Description
09:00 Orientation 1. Purpose, goals, introductions. 2. Open communication. 3. Needs survey. 4. Presentation styles survey.
09:30 1st presentation (“Baseline”) “Why my work is great”: Job fair simulation. (Or assignment) Groups of 4. Videoed and evaluated.
09:55 Intercultural Communication 1. Communication frameworks and best practices for global presentations. 2. Positive feedback. 3. Evaluations
10:35 Clear, persuasive content 1. Understanding audience, needs and purpose: action to be taken. 2. Clear main point, 3. Clear introduction, 4. Emotional appeal, 5. Low context examples and stories, 6. logical flow, 7. Mindmapping, 8. create content for “Best product/service.” or rewrite 1st presentation. 9. Pair practice
11:50 Physical Skills 1. Smile, 2. Posture, 3. Eye contact, 4. Gestures, 5. Movement, 6. Voice, 7. Room dynamics. (Group practices)
14:00 Presentation Format 1. Introduction flow. 2. Order of parts and slides, 3. Individual Practice, 4. Pair practice
14:30 2nd presentation (“Appealing”) “Best product/service” (or Repeat 1st) : New groups of 3. Videoed and evaluated.
15:05 Visual Aids 1. Slide creation rules, 2. Visual storytelling: simplifying and animating, 3. Presenter focus. 4. Rewrite slides
15:40 Q&A 1. RACE skills: Rephrase, Answer, Check, Encourage. 2. Pair practice
16:10 3rd Presentation (“Persuading”) “Best product/service” (or Repeat 1st) : New groups of 3. Videoed and evaluated.
16:40 Wrap up                (Finish 17:00) 1. Sudden 3 point presentation: “Global Presentation Advice” (My learnings) 2. Assignments/ Next steps

Sample Program Slides

Clear body language and logic

Mind-map 3 main points, support

Summarize and check questions


明確なボディランゲージと ロジック



Program design by Jon James Lynch and J-Global facilitators. Copyright K.K. J-Global 2018. All rights reserved